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Case Study • 2026 Editorial Standard

Case Study: How We Scaled From $10K to $100K MRR Using Marketing Automation

15 MIN READ
Case Study: How We Scaled From $10K to $100K MRR Using Marketing Automation

The Starting Point

When we launched our SaaS product in January 2024, we were doing everything manually:

  • Sending welcome emails one by one
  • Manually qualifying leads in spreadsheets
  • Running ad campaigns with basic targeting

Our MRR was stuck at $10K, and we were spending 60+ hours per week on repetitive tasks.

The Transformation

Here's exactly what changed...